Orange county eating disorder therapist

Orange County Eating Disorders (OCED) is all about helping locals in the OC get the support they need, fast. They came to us needing a website that felt safe, welcoming, and easy to navigate.

Laptop screen showing Orange County Eating Disorder Therapist Group homepage with a beach sunset background and navigation menu.
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Web development

For the web development phase, our focus was to create a welcoming, intuitive environment where visitors could effortlessly find the resources they need. Built on WordPress, the site is both user-friendly and secure, reassuring those who seek help in a moment of vulnerability. We streamlined the navigation to reduce confusion while adding clear, empathetic calls to action.

Every page loads quickly and looks great on any device, so no one is left waiting. Custom blog and resource sections empower ongoing conversation and support. The result? A strong, powerful online platform that offers real guidance for individuals on their path to recovery. It truly makes a difference.

  • Custom Graphics
  • Web Hosting
  • UX/UI Design
  • SSL Certificate
  • Wordpress
  • Custom Development
  • Website Optimization
  • Website Content
  • SEO Optimized
  • Lead Form Module
  • Blog Writing
  • Market Research

Project Overview

In partnering with Orange County Eating Disorders, our mission was clear: build a digital space that feels safe, empathetic, and easy to navigate and where words truly matter. Beyond merely listing services, we wanted to capture the emotional reality of those seeking help.

Each page features carefully chosen language that resonates with readers in vulnerable moments, showing them they’re understood and not alone. We balanced modern design principles with content that holds genuine warmth, ensuring visitors can sense the care behind every sentence.

Brief From The
Client

Orange County Eating Disorders needed a digital presence that would resonate at a deeply human level, using words that soothe, encourage, and guide. They wanted to stand out in the local community while offering a lifeline to individuals who may be hesitant or overwhelmed. With these concerns in mind, we crafted a website that blends strong visuals, accessible resources, and heartfelt copy to inspire confidence and action.

Illustration of a bearded man with black hair wearing a red hoodie on a blue background.
01

The Challenge Our Client Was Facing

Their previous setup lacked a personal touch and failed to connect with readers on an emotional level. Critical information was buried in dense text, and an outdated layout didn’t reflect the compassionate work they do every day. Human connection hinges on the power of both design and dialogue. That’s why we made contacting Orange County Eating Disorders as straightforward as possible. By incorporating simple forms, visible phone numbers, and a humanistic tone, we encouraged visitors to take the next step toward recovery. We believe that genuine support starts the moment someone clicks “Get in Touch.”

Three interlocking puzzle pieces in blue, red, and yellow.
02
Website homepage of Orange County Eating Disorder Therapist Group showing a therapist consulting with a man, with options to start a journey and schedule a free consultation.

Result:

Visitors now experience a straightforward path to the help they need, guided by content that speaks directly to their challenges. The practice has seen a measurable uptick in inquiries and deeper engagement—from longer page views to more appointment requests.

Man in business attire working on a laptop in a modern office with large windows overlooking a cityscape.Star Icon - Subscription X Webflow TemplateIllustration of a hand holding a magnifying glass focusing on a blue upward-trending arrow with circular data points over a wave-like grid.Star Icon - Subscription X Webflow TemplateLight gray quarter circle shape positioned in the top right corner on a white background.Star Icon - Subscription X Webflow TemplateSide view of a small, cylindrical electric motor component with exposed copper wire and a black frame.Star Icon - Subscription X Webflow TemplateSimple gray diamond icon with facets on a transparent background.Star Icon - Subscription X Webflow TemplateWoman practicing yoga in a seated meditation pose on a yoga mat near a decorated Christmas tree.Star Icon - Subscription X Webflow TemplateVector robot sitting in a meditative lotus pose with circuit-like patterns glowing on its hands.Star Icon - Subscription X Webflow TemplateCollage of diverse people using technology for communication and remote work, including video calls, messaging, and online collaboration.Star Icon - Subscription X Webflow TemplateGraphic of a woman alongside boxes of thick heat shrink tubing labeled with specifications and temperature ranges.Star Icon - Subscription X Webflow TemplateClose-up of a wooden abacus with white and gray beads on metal rods.Star Icon - Subscription X Webflow TemplateCanva logo in black cursive text on a white background.Star Icon - Subscription X Webflow Template
Man in business attire working on a laptop in a modern office with large windows overlooking a cityscape.Star Icon - Subscription X Webflow TemplateIllustration of a hand holding a magnifying glass focusing on a blue upward-trending arrow with circular data points over a wave-like grid.Star Icon - Subscription X Webflow TemplateLight gray quarter circle shape positioned in the top right corner on a white background.Star Icon - Subscription X Webflow TemplateSide view of a small, cylindrical electric motor component with exposed copper wire and a black frame.Star Icon - Subscription X Webflow TemplateSimple gray diamond icon with facets on a transparent background.Star Icon - Subscription X Webflow TemplateWoman practicing yoga in a seated meditation pose on a yoga mat near a decorated Christmas tree.Star Icon - Subscription X Webflow TemplateVector robot sitting in a meditative lotus pose with circuit-like patterns glowing on its hands.Star Icon - Subscription X Webflow TemplateCollage of diverse people using technology for communication and remote work, including video calls, messaging, and online collaboration.Star Icon - Subscription X Webflow TemplateGraphic of a woman alongside boxes of thick heat shrink tubing labeled with specifications and temperature ranges.Star Icon - Subscription X Webflow TemplateClose-up of a wooden abacus with white and gray beads on metal rods.Star Icon - Subscription X Webflow TemplateCanva logo in black cursive text on a white background.Star Icon - Subscription X Webflow Template
Man in business attire working on a laptop in a modern office with large windows overlooking a cityscape.Star Icon - Subscription X Webflow TemplateIllustration of a hand holding a magnifying glass focusing on a blue upward-trending arrow with circular data points over a wave-like grid.Star Icon - Subscription X Webflow TemplateLight gray quarter circle shape positioned in the top right corner on a white background.Star Icon - Subscription X Webflow TemplateSide view of a small, cylindrical electric motor component with exposed copper wire and a black frame.Star Icon - Subscription X Webflow TemplateSimple gray diamond icon with facets on a transparent background.Star Icon - Subscription X Webflow TemplateWoman practicing yoga in a seated meditation pose on a yoga mat near a decorated Christmas tree.Star Icon - Subscription X Webflow TemplateVector robot sitting in a meditative lotus pose with circuit-like patterns glowing on its hands.Star Icon - Subscription X Webflow TemplateCollage of diverse people using technology for communication and remote work, including video calls, messaging, and online collaboration.Star Icon - Subscription X Webflow TemplateGraphic of a woman alongside boxes of thick heat shrink tubing labeled with specifications and temperature ranges.Star Icon - Subscription X Webflow TemplateClose-up of a wooden abacus with white and gray beads on metal rods.Star Icon - Subscription X Webflow TemplateCanva logo in black cursive text on a white background.Star Icon - Subscription X Webflow Template

Brand identity & assets

Our goal was to create a brand identity that reflects hope, trust, and genuine compassion. We selected a calming color palette: featuring sea green, turquoise, and gentle mint shades to cultivate a feeling of serenity throughout the site. The graphics and visual elements are minimalistic yet purposeful, ensuring that each design choice resonates with visitors on an emotional level. By coupling clean lines with inviting imagery, we preserved a balance between professionalism and warmth.

Font used in this project

We choose Poppins for its modern look and high readability. Its rounded edges maintain a friendly tone, while crisp letterforms ensure essential information stands out clearly to those seeking help.

Poppins.

Quick brown fox jumps over the lazy dog!

Quick brown fox jumps over the lazy dog!

Quick brown fox jumps over the lazy dog!

Quick brown fox jumps over the lazy dog!

Quick brown fox jumps over the lazy dog!

Quick brown fox jumps over the lazy dog!

Color theme used in
this project

We chose a gentle, reassuring palette to convey a sense of calm and openness.

01

Sea Green

HEX    #2297A2
RGB   34, 151, 162

02

Turquoise

HEX    #F4FCFA
RGB    244, 252, 250

03

Mint color

HEX    #D3ECEA
RGB    211, 236, 234

04

White

HEX    #ffffff
RGB    255, 255, 255

Built in wordpress

We developed the site on WordPress for its flexibility and user-friendly interface. This platform lets the practice effortlessly update content and maintain a polished online presence—key for an evolving healthcare brand.

WordPress logo plus a heart-shaped leaf icon next to text reading 'Orange County Eating Disorder Therapist Group.'

Social media post

Experience the vibrant energy of Orange County! From stunning beaches to world-class dining, explore the perfect blend of adventure and relaxation.

Three people in discussion, with text overlay stating '5 Mind-Boggling Eating Disorder Truths' and Orange County Eating Disorder Therapist Group logo.Graphic with a woman preparing food in a kitchen and text promoting self-care Monday from Orange County Eating Disorder Therapist Group.Woman in a green sweater reading a book with text about mindful eating on the left.Inspirational quote by Orange County Eating Disorder Therapist Group stating 'Beauty isn't measured in pounds' with two women exercising in the background.Infographic titled '4-Step Eating Disorder Therapy Procedure' by Orange County Eating Disorder Therapist Group with steps: Initial Assessment, Comorbid Diagnosis, The Sessions, Family Involvement, beside a photo of a therapist talking to a patient on a couch.Informational graphic from Orange County Eating Disorder Therapist Group detailing group therapy and dietician groups, with text blocks explaining each and a 'Schedule Appointment Today' button.
Map marker pin with Orange County Eating Disorder Therapist Group logo above text saying 'We Are In The Heart Of Orange County.'Two young women smiling and eating salad together promoting Eating Disorder Awareness with a call for free consultation.A woman offering a plate of salad to another woman sitting and smiling in a kitchen setting.Informational graphic listing early signs of an eating disorder, including changes in eating habits, mood, interest in food, and social withdrawal, with an illustration of a concerned woman surrounded by various foods.Two people practicing yoga indoors in warrior pose with text overlay: Be Patient with yourself. Nothing in nature blooms all year.Informational image with a list of five factors contributing to eating disorders beside a young woman looking at her hands in a kitchen setting.

Orangic and paid marketing

We boosted OCED’s visibility with SEO to drive organic traffic and used Google Ads and social media to reach those actively searching for help. Targeted ads ensured they connected with individuals in need, guiding them directly to the support they seek.

Bar chart comparing new users by primary channel group, showing Paid Search with highest new users near 2.5K, followed by Organic Search and Direct; line graph indicates an anomaly in daily event count with a spike reaching 203, exceeding forecasted range of 27 to 203.
Logo of Google Analytics featuring three stepped bars in yellow and orange.

Google analytics

With Google Analytics, we’ve equipped OCED to track visitor behavior, optimizing the site to ensure users find what they need quickly, empowering them to refine content and improve engagement based on real-time data.

Three-panel dashboard showing user activity over time with line graphs, a world map highlighting user locations in the US, India, and nearby countries, and a views-by-page list with Orange County Eating Disorder Therapy leading at 6.2K views.
Illustration of a toolbox with a wrench and a browser window, symbolizing web development or site maintenance.

Google search console

Design Henge set up and configured Google Search Console to monitor OCED’s site performance, identify technical issues, and optimize visibility. This ensures the website ranks higher, stays accessible, and reaches individuals seeking support, even when they’re searching under high stress.

Four colorful cards displaying web analytics metrics: Total clicks 1.13k, Total impressions 154k, Average position 39.8, and Average CTR 0.7%.

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